Real Marketplace Data: Performance, Behavior, and New Equilibriums

The most comprehensive e-commerce report of the year is live. 2025 data shows that being a well-known brand is no longer enough in e-commerce. While 83% of traffic is concentrated on a single marketplace, 2 out of every 3 products disappear from the shelf within a year. Prepared with Dot Insights data, this report provides a clear roadmap for the algorithm-friendly strategies required to grow in 2026.